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Privacy Policy

The 1 Store respects your privacy. Consistent with our commitment to providing you a satisfying and helpful shopping experience, we have found that collecting Personal Information (defined below) through (the "Site"), helps us better understand the products and services most helpful to you. Our Privacy Policy describes the types of information we gather online and in our Stores and how we use this information. Please read this information carefully.

By accessing the Site and shopping in our Stores, you agree to be bound by the Privacy Policy. This Privacy Policy may be updated from time to time. Accordingly, you should check the date of this Policy (which appears at the top of this page) and review any changes since the last version. If at any time you do not agree to the terms of this Privacy Policy, please do not use this Site and refrain from purchasing from us. 

Use of Information Collected by Us

The 1 Store may collect two types of information about users: "Personal Information" (such as name, email address, mailing address, phone number, credit card number and the items you purchase) and "Aggregate Information" (such as information about how many users log on to our Site on a daily basis or frequency of customer visits to American Apparel Stores).

We use customer information in an effort to improve your shopping experience and to communicate with you about our products, services, promotions and contests. We may also use this information to make offers to you, to help us target specific products and services to you, and to help us develop and improve our Site and Stores and tailor our Sites and Stores to your interests.

Personal Information Collected Online by The 1 Store

Personal Information is collected online by us when users voluntarily register with The 1 Store to purchase items, receive electronic newsletters, use community and communication services, answer surveys and enter contests and other promotional opportunities provided by The 1 Store, when users make a purchase, and when users subscribe to our newsletter. We also maintain a record of your product interests and purchases online. We may receive personal usage and demographic information from our Stores.

In our Stores, Personal Information is collected from you in a number of ways, including the following:

  • When you purchase products from our Stores, we may collect your name, address, email address, telephone number(s) and credit card information (with the expiration date). In addition, we collect transaction information related to your purchase (such as what you bought, the price you paid, the payment method you used and if the product was on sale).

  • When you fill out a tailoring order or instruct us to mail product to another location, we may collect your name, address, email address, telephone number and credit card information.

  • When you fill out any in-store promotional surveys, we may gather certain optional Personal Information, such as your opinions on specific products and/or services, in addition to identifying information, such as your name, address, telephone number(s), email address(es), income and employment status.


We love our customers. We realize that you have other options, and we appreciate that you have chosen The 1 Store products. We strive to be the most progressive garment manufacturer in the world, and we extend that ambition to our online sales. We understand that you are concerned about your security, privacy and the confidentiality of information we may gain about you online. We are committed to respecting your privacy.

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